First, Find Out What They’re Hungry For. You might already know this, but just in case, I’d like to cover what a niche market is and what it’s not. Some people are under the misconception that a…
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Have you noticed that a rather large percentage of your customers don’t actually USE your products? You’re selling a viable product that guides your customers to a specific outcome, such as making money or losing weight. And…
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Earning Passive Income Is Easier Than You Think Here’s How You Could Earn An Extra $3,000 Per Month! You’re already familiar with regular affiliate programs, but did you know there are two-tier affiliate programs as well? For example, you…
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“I Wet My Pants Coming Up With This Idea!” That’s what I told my soon-to-be new client as I presented the winning concept The client was a regional car dealer who was looking for a fresh new angle to sell more…
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Everyone Thinks They’re A Creative Genius! Unfortunately, That’s Not Always The Case! After working for more than half my life as both a copywriter and creative director, I’ve learned a thing or two about the marketing industry….
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Don’t Sell ’em. Tell ’em! Okay, here’s a story: Once Upon A Time in the mid-90s, Larry Page and Sergei Brin were two young IT developers looking to make a name for themselves. One day they invented…
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Good Video Editing Makes You A Cut Above The Rest! After working in the advertising industry for more than 20 years, I’ve spent many hours in a video suite chomping on M&Ms and swigging down sodas while…
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Build Your Confidence As You Build Your Business. After running an ad agency for 20+ years, I know for a fact that not even the most significant leaders can escape periods where they lack self-confidence. Your self-confidence isn’t…
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Quizzing With Burgers & Beers — Oh My! It’s everybody’s favorite time of the day, “Happy Hour!” And what could be happier than testing your math skills using Burgers and Beers? So belly up to the bar and see…
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12 Questions I Asked Myself Before Starting An Online Marketing Business (#6 was definitely the one that pushed me over the brink) Before I decided to enter the field of online marketing, I asked myself some serious…
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